Clinical trial costs are skyrocketing amidst patient shortages, fewer drug approvals and limited growth in the number of available clinical investigators. At the same time, companies face stringent demands for more safety data — and patient recruitment stands as a pivotal roadblock. As pressure mounts and competition for patients intensifies, superior trial teams build resilient strategies for attracting and retaining patients, and their efforts are backed by sufficient resources.

Accelerate enrollment and expand your clinical capabilities with our detailed benchmarks and best practices from more than 80 companies across the life sciences. Use this report to eliminate barriers to patient recruitment and ensure trial completion:

Master trial recruitment: Explore 16 patient recruitment activities and track the effectiveness of each strategy. Learn how trial protocol can stimulate patient participation. Train site staff and investigators to emphasize recruitment.
Motivate patients to enroll: Learn how to think like a patient by mastering eight enrollment motivators — including both tangible and emotional draws. Effectiveness ratings for each motivator will guide your strategy as you mine patient demographics and market research to bolster recruitment.
Integrate recruitment into formal trial structure and process: Resolve disagreements quickly by determining patient recruitment ownership and strengthening strategic partnerships with vendors. Consider using the
expertise of a patient recruitment specialist.
Budget for patient recruitment: Are you spending enough on patient recruitment? Win increased funding with detailed spending benchmarks (including recruitment as a percentage of the total trial budget), site-specific budget data, and information for 10 therapeutic areas and medical devices.

TABLE OF CONTENTS :

13 Executive Summary
17 Study Methodology
18 Study Definitions
19 Profiled Companies
20 Patient Recruitment: Five Key Findings and Recommendations
27 Supporting Patient Recruitment with Increased Budgets
79 Integrating CRO Outsourcing with Internal Structure
80 Patient Recruitment Structure
84 Using a CRO to Assist with Patient Recruitment
88 Best Practices in CRO Contracting
95 Methods and Activities to Improve Patient Recruitment
97 Site and Patient Demographic Evaluation
107 Site Development
115 Mass Media Marketing
123 External Patient Recruitment Activities
131 Patient Motivators and Patient Retention
132 Patient Motivators
142 Patient Retention
155 Company Profiles
156 Oncology Trials
170 Type 2 Diabetes Trials
174 Obesity Trials
176 Cardiology and Thrombosis Trials
180 CNS/Neurology Trials
186 Mental Health Trials
190 Hematology Trials
192 Infectious Disease Trials
196 Pain Trials
198 Rheumatology Trials
200 Respiratory Trials
202 Medical Technology Trials
204 Consumer Products Trials
206 Other Trials

KEY METRICS

The five chapters in Clinical Trial Patient Recruitment include benchmarks that detail patient recruitment spending, structure, and activities, as well as data for patient enrollment motivators, recruitment tools and retention strategies.

Chapter 1: Supporting Patient Recruitment with Increased Budgets
(52 data charts)
Patient recruitment budget data for sponsors, sites and CROs broken out by trial phase (Phase 1, 2, 3a and 3b, and 4):
• Percentage of clinical trial budget dedicated to patient recruitment
• Dedicated patient recruitment budgets (trials and sites)
• Total trial budgets per phase at trial level and site-specific level
• Patient recruitment budgets per patient enrolled
Patient recruitment spending data broken out by therapeutic area:
• Cardiovascular
• Central Nervous System/Neurology
• Type 2 Diabetes
• Hematology
• Infectious Disease
• Inflammation
• Mental Health
• Oncology
• Pain
• Urology
• Medical Device/Diagnostic

Chapter 2: Integrating CRO Outsourcing with Internal Structure
(5 data charts)
• Prominence of recruiting outsourcing, including reasons sponsors contract with vendors for patient recruitment
• Popularity of dedicated patient recruitment groups
• Efforts to integrate patient recruitment into trial protocol design

Chapter 3: Methods and Activities to Improve Patient Recruitment
(31 data charts)
Data (including effectiveness rankings) for 16 patient recruitment activities:
• Evaluating site and investigators
• Conducting patient demographic/population research
• Working with advocacy groups
• Organizing health fairs and community outreach
• Training site staff/investigators on patient recruitment
• Developing site support materials
• Using Medical Science Liaisons (MSLs)
• Managing a call center
• Contacting patient referrals
• Managing mass media marketing:
• Radio
• Newspaper/print
• Television
• Web-based marketing

Chapter 4: Patient Motivators and Patient Retention
(21 data charts)
Effectiveness by phase for the following Patient Motivators:
• Prospect of improved treatment
• Convenience of sites
• Prospect of free medication/treatment
• Number/frequency of visits
• Short trial duration
• Transportation compensation
• Monetary compensation
• Non-monetary incentives
Percentage of companies using Patient Retention strategies, by phase and company type:
• Visit reminders by email
• Visit reminders by text message
• Print/paper patient support materials
• Online patient support materials
• Treatment follow-up by phone
• Follow-up by web/email
• Transportation assistance
• Patient visits
• Caregive support

Chapter 5: Company Profiles
(54 data charts)
Each profile contains the following information:
• Patient Recruitment Profile
• Trial information
• Therapeutic area
• Number of patients enrolled
• Trial status
• Company Information
• Company type
• Region
• Patient Recruitment Spending
• Presence/absence of dedicated budget
• Total trial budget
• Patient Recruitment Timeline
• Targeted enrollment vs. actual enrollment
• Months behind or ahead of schedule
• Patient Recruitment Tactics
• Patient recruitment activity
• Company performing task (e.g., sponsor, CRO, other vendor)
• Effectiveness ranking

For more information kindly visit

http://www.bharatbook.com/detail.asp?id=150022&rt=Clinical-Trial-Patient-Recruitment-Accelerate-Enrollment-Increase-Retention-and-Reduce-Costs.html

OR Contact us at

Bharat Book Bureau

207, Hermes Atrium, Sector 11, CBD Belapur, Navi Mumbai – 400 614, India.

Phone : +91 22 2757 8668 / 2757 9438

Fax : +91 22 2757 9131

E-mail : info@bharatbook.com

Website : www.bharatbook.com

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If you’ve been exploring the most recent super food on the web, you may have discovered unfavorable reports on merchants who provide risk free trial of acai berry supplement products. As a result of this, although you’re interested to take up these offers, you are also leery and want to know how to stay away from getting ripped-off.

Firstly, you should study the small print of the product trial offer that you’re keen in prior to you actually signing-up. This is because many of the complaints could have been avoided if this had been carried out.

By reading the details, you will know that while you are paying a nominal shipping and handling charge upfront for the trial, you are also subscribing to a membership. What this means is that upon expiration of the trial duration (along with each succeeding utilisation cycle), you’ll also be charged for extra supply of supplements that are automatically sent to you.

Therefore, particularly if there are no visible outcomes, you will have to get hold of the merchant before the trial period runs out in order to call off the membership so that no further supplies are sent to you.

It is therefore of utmost importance that the merchant can be easily contactable. At the very least, the merchant should at least provide telephone support. However, there have been some complaints of difficulty in contacting merchants, many of whom did not install sufficient phone lines as they did not foresee the overwhelming interest in their products.

Therefore, there should be email, interactive live chat as well as additional channels for you to get hold of the merchant when you need help.

With a thorough apprehension of the terms and conditions along with the merchant contact points, you can then sign-up for a risk free trial of acai berry supplement.

You will obviously want to make sure that acai is a key ingredient of the product that you have in mind. In addition, in line with the multi-ingredient formulations of many top acai solutions, you should go for solutions with additional proven components to help you realise weight reduction, detoxification or any specific health benefit that you are after.

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Article by Sarah Cole

If you have spent any time on the internet lately you have probably ran across a bunch of teeth whitening product trails’ advertisements. One common one I see is how a mom has figured out how to get whiter teeth at home. Really, this is no secret. For years there have been at home teeth whitening products on the market. At first they were not very good and it took a long time to see results, but over the years these teeth whitening at home kits have gotten better at whitening teeth.

But you may wonder how in the world can you figure out which one of these products is better than the other. After all they all say that they are the best so is there any way to really tell? Actually, it comes down to two things: the concentration of the carbamide peroxide and method of application.

Some of the teeth whitening product trails you see will come in a gel form that is put into trays. You take the trays and then apply them to your teeth for a set number of minutes. After a few days or weeks you will see an improvement in the color of your teeth. Some say that the trays may irritate the gums as the solution comes in contact with them for a longer period of time. But this has also been stated as a benefit as the solution comes in contact with the teeth for a longer period of time.

Another method used in applying the teeth whitener is to brush it on. The whitening solution is applied with a brush and then you are done. Just avoid drinking or eating for at least 15 minutes after application.

Get Your Teeth Whitening Product Trials Now

Teeth whitening product trails offers you a chance to try products before you sink a lot of money into them, which is the most attractive feature.

In the end, when deciding on which teeth whitening product trials is the best you should look at the percentage of carbamide peroxide and which method you prefer, brush on or tray.

To see a List of of available teeth whitening products now available just visit Antiaging Product Trials.

About the Author

Visit Anti-Aging Product Trials to see the most popular antiaging and beauty product trials.

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The role of Account Executive in an advertising agency may seem glamorous but few people realize exactly what it entails.  An Account executive is also referred to as being in Client Service – which is a more accurate description of the job.

The role of an AE is key to the advertising agency’s success.

The AE is tasked with representing the client’s interests at the ad agency and the ad agency’s interest at the client, both with impeccable professionalism. 

The basic AE job description involves getting an advertising brief from the client – usually a marketing professional or brand manager.

The brief is a description of what the client needs – which could be anything from sales flyers, corporate brochures, business cards, branding to multimedia presentations, websites, print advertising campaigns, outdoor campaigns, or Search and Social marketing – and that’s just below the line.

These jobs could entail copywriting, design, digital design, voice-overs, photo shoots, media planning and booking, digital strategy, 3D, animation, print, concept, video production, setting up Facebook and Twitter accounts amongst many other disciplines.

The AE has to be knowledgeable enough on all these disciplines to give insights and advice to the marketing manager, and take a comprehensive, logical brief back to the advertising agency. Some of the requirements of an AE are:

AE’s must have strong communication skills.  They must be able to communicate briefs, budgets and timelines through to the correct channels within the advertising agency.  Excellent time management and attention to detail is also required. 
Account Executives must guide the ad agency’s creative work within the realms of the brief. A full understanding of their clients’ markets, products and competitors is required.
AE’s must ensure that all of the advertising agency’s systems are followed and that all client / ad agency communication is clear and concise. 
The advertising agency senior management must also be informed and updated on all agency accounts and projects. 
AE’s are required to seek new business for the agency – testing their fledgling sales skills!
Financial skills are also expected – from agency and client budget management and report backs to full campaign and media management by the agency.  Pro-activity is also highly valued by advertising agencies.

AE’s are at the heart of the agency and sometimes have to deal with great challenges as part of the agency nerve centre. AEs tell us some of their worst parts of the job:

“Having to tell the client you or your supplier messed something up or are going to miss a deadline”

“Telling creative the client didn’t like their work”

“Trying to get an extension an impossible deadline”

“Thinking you took a great brief and then showing the final work to the client and they hate everything!”

“Getting numerous last minute changes to approved jobs”

But a big plus to this job is that AE’s are also exposed to a variety of clients and gain valuable exposure across varied industries.  A typical AE at an advertising agency may work on up to 8 – 10 clients.  This keeps the AE stimulated across many industries and they get a great all-round knowledge that will serve them well in their future careers. 

Personal relationships between agency and client can also bloom into friendships and many agencies retain clients over decades due to this type of relationship building. 

On the fun side the Account Management Team also celebrates in all client successes (and failures!).  They share in conferences, strategic thinking and team building – all the while filtering this knowledge back to the agency. 

Some of the AE’s at Artifact Advertising agency shared some of the best parts of their job:

“Seeing your client’s campaign come together beautifully when you took the brief”

“Friday afternoon drinks at the advertising agency bar!”

“Winning pitches over other advertising agencies!”

“Lunches, wine and strategic thinking…..”

“Seeing something that you’ve helped create on display or in print…nice!”

We hope that this look into the life of an advertising account executive will be useful to anyone considering a career in an agency.

Lindy Taoushiani – Strategy Director – Artifact Advertising

The original article can be found on http://www.artifact.co.za/content/The Role of an AE in an advertising agency.html

See also our article on insights into the life of a Graphic Designer www.artifact.co.za/content/Design Article.html

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Article by Amaan Goyal

Pay per click (PPC) advertising is a business model used in internet marketing. It is popularly used in online marketing networks, search engines, and content websites. The concept of PPC marketing is highly accepted by advertisers and website owners alike because it thrives in a mutually beneficial relationship.

With PPC marketing, online advertisers pay website owners every time a qualified user clicks on their PPC ads directing to their website. By qualified, we mean those other than the website owner or any clicker the advertiser deems unreliable. Standards are set, geographical or technical, to avoid website owners from clicking their own ads.

Online advertisers actively bid for keywords that they consider relevant to their targeted market. Keyword research, therefore, proves vital in PPC campaigns. Websites that feature PPC advertisements, such as Google Adwords or Yahoo Search Marketing, more often than not feature PPC ads that are related to each of these websites’ niche or targeted audience. This makes sense because the websites’ visitors are likely to be interested in the displayed ads for the same reason that they visited the website in the first place.

Pay per click online marketing could be categorized into sponsored (or keyword) match and content match. Content sites, such as blogs and newsletters, sometimes automatically include PPC features, wherein users are given the option to choose what types of ads they would like to display for them to generate revenue. Sometimes, the website owner could decide where he wants the PPC ads to be placed. Google Adwords for one, working alongside www.blogger.com, even makes suggestions as to the strategic placement of ads. Another example would be Yahoo Search Marketing, which distributes ads to be published on partner sites. Content matches could also be applied to email campaigns.

In the case of keyword or sponsored match, interested advertisers apply by bidding for keywords. The sponsored links are always placed above or adjacent the “organic” or the unpaid results.The costs per click on PPC ads vary, depending on the sponsors and the level of competition surrounding a specific keyword. This means that PPC ads targeting popular keywords or phrases cost higher for every click on the top search engines. Keywords are the most vital elements in PPC marketing. The placement of PPC ads when a specific keyword is searched for depends on how much the advertisers bid for the said keyword.

Pay per click programs could also be specified for product or service searches. It depends on search engine companies if they want to put their PPC ads under more than one category. There is what we call product engines or product comparison engines. They offer a list of related advertisers for every product searched. The higher paying advertisers are of course, placed on top of the list. They could also use the pay per click model but not all the time. Examples of product engines include Google Product Search and Shopping.com. Anyone could normally have their products listed here but they are usually required to offer product feeds.

The only downside of PPC advertising, perhaps, is that it could be a little too expensive. Needless to say, the use of PPC ads in website marketing has proven to be very effective with results guaranteed minutes upon enrolment.

About the Author

maan Goyal is a SEO & SEM expert. He is the CEO & Founder of Greymindz LLC based in Arizona, providing affordable and innovative Search Engine Optimization and internet marketing solutions.Check out for all your PPC Marketing and Search Engine optimization needs.

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Article by S. Dove

Many people sign up for affiliate programs with the dream of making serious money. They advertise a few places and then wait for the money to start pouring in. When it doesn’t, they blame their lack of success on the program and quit.I am convinced the only way to make money online is to have a consistent advertising plan; a plan you are willing to work hard on and commit to for a selected period of time. You need to do two things when making your plan. First, you should pick a few affiliate programs that are of interest to you. Second, you need to decide how long you want to work these programs. Once you decide on a time period (I recommend 6 months to a year), you must make a promise to yourself that you will not stop advertising until that time period is up. This is perhaps the most important factor in your success.Next, you need to consider your advertising options: traffic exchanges, classified ads, e-mail campaigns, ezine articles, posting to forums or message boards, chatting with others who are interested in what you have to offer, and posting flyers around your town. Now you see the many possible advertising avenues you can choose from. I recommend doing all of them. It may sound like a lot of work, but when broken down into a plan, it is not.One possible advertising plan may look like this: Traffic Exchanges-1 hour per day. Classified Ads-post 15 ads per day. Forums or message boards;-make 5 posts per day. Ezine articles-submit an article once per week to an ezine. Visit chat rooms and distribute fliers as you have extra time during the week. This all can be accomplished by spending 2-3 hours per day. You will be surprised how much you get done when you have a plan. Choose whether you will work 5 or 6 days per week. Then make a checklist for each day of the week, and mark each task off as you finish it. That will keep you on purpose, and you will feel good knowing that you are one step closer to reaching your goal.Make a commitment to your new plan and don’t get involved in any other programs until your current programs are making you money consistently. Don’t give up. Sticking with this plan will significantly improve your success. Remember, Advertise, Advertise, Advertise.

About the Author

www.Everyones-Business.info reviews popular home business ideas and opportunities.

Affiliate Marketing Internet Business Reviews

You’ve heard of all of the productive home based organization ideas and wonder if you could come up with some thing as fresh and innovative in order to gain your own independence and career freedom. You can. There are many home based business ideas running around your head. You just require to learn to focus them to locate the correct home based organization idea for you.

Before you run off with one of those a lot of home based company ideas, consider if a home based company is proper for you. It may seem great to not have to make that morning commute every day and to be your own boss, but making those home based organization ideas prosperous takes a good deal of work and focus. You need to be ready to put in a whole lot of work to commence your company and far more work to create it prosperous. Also, you need to have to know that you can balance the work it’ll take to turn those home based organization ideas into a reality with your personal life.

Still, if you feel you have the focus and desire to be your own boss, then it’s time to look at those home based business ideas. Not positive what to do? Commence off by thinking about the things you love to do. You know, those things that you get involved in and you hate to walk away from. Home based organization ideas come out of the things you adore, so make a list. Then take those ideas and narrow them down to a few things you could turn into an enterprise.

Once you know what you adore and have some home based enterprise ideas, don’t fret if you think they have been completed just before. They may well have, but you may perhaps do it greater. Or, there could only be a few corporations that give the identical services your home based business ideas would offer. If you have broad home based enterprise ideas, attempt to narrow them down to a couple of niches. Figure out how you can make those home based business ideas just a little unique from the competition.

Research becomes your buddies when you are going via your home based company ideas. Take a look at the competition on the net or in your area. See how you can take your concept and make it work for clients. Maybe talk to some consumers to see what aspects of your home based company ideas they could be interested in or will need. This details will guide you through your list of home based business ideas until you discover the one that will work ideal for you.

Article by James Brown

An entrepreneurial spirit is created everyday from the home based business ideas read in the daily newspaper while a person is commuting to a job that does not satisfy a need. The need for more cash might make some people dream of owning their own business one day but the lack of funds in their present financial situation often interferes and this shortfall will keep people from acting on those dreams.

Dreams of entrepreneurial earnings are at the base of many home business ideas. Entrepreneurial spirits take off fast when the low-cost options are made available to those interested in operating a business from home. Getting the facts of every home based business opportunity and examining them carefully is what makes the entrepreneurial dream develop into a reality. When people understand the total cost of business ownership, they can develop a business plan that makes owning a business a very affordable home based business idea.

The home based business information provided through company websites on the internet are free for the asking. Many home based business ideas can be found in home based business directories, and some are relayed through word of mouth advertising from friends that found a business idea that worked for their financial situation. Some of the home based business ideas cam from people who had a special trait that they developed into a home based business. Those home business ideas of often successful because the entrepreneur is very familiar with the business concept they are developing.

Home based business ideas can be broad enough to include any industry and the earning levels that a home based business owner wants to earn can be in any range. Some people operate home based businesses that rely on sales that are made only on weekends at a flea market. Those sales will add up during the year and make operating a business from home very profitable if inventories are maintained in a space at home and not in a storage facility close to the area where the sales occur. Home based business ideas are better if they save money.

A person can access home based business forms that will project a professional image of the company. Some entrepreneurs have home based business ideas that are focused on using commercial stationery stores to produce invoices, letterhead and business logos on envelopes. Better home based business ideas would utilize printing programs on computer software to generate these home based business forms and save the business owner from expending money.

Some home based business ideas will center on transportation needs and cost. Many business owners will need a form of transportation to make deliveries around town. Those home based businesses that are strictly mail order, will need reliable transportation to deliver products to the post office each day. Reliable family transportation might not fulfill those transportation needs and home based business owners might have to develop ideas on how to sell the present automobile and buy a larger vehicle that will meet the transportation needs of the home based business.

About the Author

James Brown writes about Power Linking Profits key code, Get Your Federal Firearms License key code and Sales Site Quick Start key code

Article by Jerry T. Leonard

These days, one can easily be familiar with websites which talk about various types of home based business ideas. However, before you choose one for yourself, you must have the right initial approach towards dealing with any kind of home based business ideas. Do not jump to start with a home based business idea, just because you have decided to work at home and not in the office. You may come across a website which may promise you with the goal of providing best home based business ideas that will enable you to earn money online and have quality home employment positions. However, in order to act upon a successful home based business idea, you need to follow certain initial steps. They are as follows:

1) Do a market research for your product: Do your own homework before you jump into any home business idea that you have decided to choose. Do not assume that there is market for your product or service. Sometimes, you might be wrong on your pricing for your product. Research the market, with regard to your above mentioned issues relating to your product. You should conduct a survey in order to understand the market.

2) Check the value of your home based business idea:You must ensure that there is a need for your home based business idea, in the market. Your home based business idea should have the capacity to willingly opt for your service or product. Also, the demand for your home based business idea or product should not be seasonal, but the need for your service should be for the entire year.

3) Your home based business idea should match your life style:If you want to spend time with your family, see that you choose only that type of home based business idea which does not require you to be out most of the time. For example: If you choose manufacturing business as your business idea, but if you spend most of the time, visiting the shops and factories for making purchases etc. then this type of home based business idea will not serve your purpose of attending your family.

4) Have a capacity to maintain your Startup Capital:Before you start any home based business or any business, you must set aside adequate resources for your business. As any business requires a Startup Capital, you must be in a position to come out with a full proof plan. Always get into the habit of setting aside financial capital and other resources that you will be requiring to sustain through out the year or at least till the business becomes profitable or self sustainable.

5) Love your chosen business idea:You must be happy for having chosen the concerned home based business. The home based business idea should bring joy to you. It’s of no use if you follow a home based business idea, just for the sake of money. Your home based business idea should suit your interest.

6) Get into the mindset of promoting your business idea with low operating cost: You must learn to bring down the marketing cost by promoting in simple ways. For Example: You can participate in forums and spread the word around, join email based campaign or other types of internet based advertising, where you can reach out to people with no or less expense.

Consider the above mentioned tips, before you act upon your home based business idea.

About the Author

http://www.images.machineprofits.com a proven home business

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